The role of PR in marketing
Develop your own narrative but also drive visitors to your website by creating your own content and using your blog as a media resource. If you're just getting started, creating high-quality guest pieces for industry publications in your market is a wonderful alternative to traditional pitching. As a result, there are SEO advantages as well as the possibility of media publicity. Google's search engine algorithm now rewards quality as much as – if not more than – quantity, so put in the effort to write thoughtful guest articles for sites in your niche. This can engage industry thought leaders and media while also bringing relevant traffic to your website. Digital PR agency in India Far too many businesses sit and wait for the media to notice or cover their activities. Telling your own narrative first is the first key premise of inbound public relations. Whether you share your story through blogging, social media, or guest posts on other sites, you'll get vital traffic. M