Public relation for startup in India.
India is a vast and diversified market. A company has to get awareness and authority in its industry in order to grow and establish itself as a brand. Why should people choose you and buy your goods or services over a well-known and trusted brand with whom they've done business for years? In the marketplace, trust is a valuable asset. That is why, in order to acquire people's trust and urge them to pay attention to your organization, startups must engage in a robust Public Relations program. The lack of an effective Public Relations Strategy may result in the effectiveness and growth of the company in the marketplace because they were unable to gain awareness in a crowded and competitive business environment. These firms do not capitalize on the power of Public Relations and spend a lot on advertising and brand promotion that may not be very effective in the initial stage of the company. To sustain their growth, small and medium businesses must pay attention to connecti